SANYO Unveils its Lighter Version of eneloop Rechargeable Batteries
March 9, 2010 · Filed Under Green Tech · Comments Off
Here is yet another marketing tactic by Sanyo to sell its eneloop battery in an already lucrative and competitive world wide market. This time Sanyo targets the lower market segment, the remote controls and alarm clocks, a less power hungry devices sort of speaking, the market that has been dominated by regular, non-rechargeable, cheap dry cell batteries. Sanyo calls them “eneloop lite” and it comes in AA and AAA size. The company sells the pack of 2 (AA) and 2 (AAA) at prices of 780 and 640 JPY respectively. But the lower price means lower capacity. Read more
